Louis Vuitton Korea has confirmed that a recent cyberattack led to the unauthorized access and leak of customer data, marking the latest in a series of cybersecurity incidents targeting luxury brands in South Korea.
According to an official statement released in early July 2025, the breach was discovered after unauthorized access occurred on June 8, 2025. The compromised information includes customer names, contact details such as phone numbers and email addresses, and other non-financial data provided by customers, including gender. Importantly, the company emphasized that no sensitive financial information—such as passwords, credit card numbers, or bank account details—was affected by the incident.
Upon discovering the breach, Louis Vuitton Korea promptly notified relevant government authorities and initiated measures to contain the incident. The company has since implemented enhanced security protocols to safeguard its systems and prevent future breaches. Affected customers have been advised to exercise caution regarding unsolicited communications and to refrain from sharing sensitive information in response to suspicious contacts.
This incident is part of a broader pattern of cyberattacks targeting luxury retailers in South Korea. Earlier this year, other high-profile brands such as Dior, Tiffany, and Cartier also reported similar breaches. The South Korean government is actively investigating these incidents and has called on companies to strengthen their cybersecurity defenses.
Louis Vuitton Korea reiterated its commitment to protecting customer data and is cooperating fully with authorities. The company encourages customers to remain vigilant for potential phishing attempts or suspicious messages referencing their Louis Vuitton accounts.
